Epic Productions LLC https://epicproductionsllc.com EPIC Productions Video Tue, 19 Mar 2019 21:05:06 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.10 Arizona’s Top Video Production Company is Hiring | Video Producer and Editor https://epicproductionsllc.com/video-producer/ Tue, 19 Mar 2019 17:00:56 +0000 https://epicproductionsllc.com/?p=8695 We are a bustling multimedia agency in the heart of Old Town Scottsdale specializing in video production, web design and online advertising in search of the right person to join our team. Learn more about requirements and daily tasks of our Video Producer and Editor position below! Epic Productions is seeking a full-time Video Producer and Editor to create and ...

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Join the crew, we’re hiring!

We are a bustling multimedia agency in the heart of Old Town Scottsdale specializing in video production, web design and online advertising in search of the right person to join our team. Learn more about requirements and daily tasks of our Video Producer and Editor position below!

Epic Productions is seeking a full-time Video Producer and Editor to create and develop multimedia content for customer videos, write scripts/storyboards, plan video shoots and be a versatile team member. The Video Producer will work closely with clients and the rest of the Epic team to make video projects come to life. The ideal Video Producer and Editor will need to have a high level of production experience, as well as be able to learn new skills quickly in a fast-paced environment.

Video Producer/Editor Requirements:

  • Must have a degree in film, media or related field
  • Experience in Adobe Creative Cloud, especially with Premiere and After Effects
  • Effective communication skills, both written and verbal
  • Resourceful and able to work independently
  • Must have ability to maintain focus and composure in a creative, stressful, and fast-paced environment
  • Strong attention to detail
  • Creative and always looking to take projects to the next level

Daily Tasks:

  • Create and develop multimedia content for customer videos
  • Script, storyboard, set deadlines
  • Collaborate closely with clients and stakeholders to help facilitate the creation of multimedia content
  • Plan video shoots; scout, select and reserve shoot locations
  • Develop production schedules
  • Shoot with RED and Canon video cameras, 360/VR and fly Mavic 2 Pro
  • Edit with Adobe Premiere, capturing/importing media, organizing raw media, editing footage and sound files
  • Creating and inserting static and motion graphics, titling, adding music/voice-over/sfx, media management and archiving project media
  • Other duties as assigned

For consideration, please email your resume and most recent video production/editing work to: sam@epicproductionsllc.com

Please entitle subject line as “Video Producer/Editor” to be considered. Good luck and show us what you got!

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Marketing for Hospitality and Travel Industries https://epicproductionsllc.com/travel-and-tourism-marketing-strategies/ Wed, 13 Feb 2019 17:00:08 +0000 https://epicproductionsllc.com/?p=14238 With so many travel and tourism marketing strategies out there, which ones work best? Potential customers are given so many options, it has become more of a challenge to stand out with digital marketing in the tourism industry. To get in front of those viewers, your travel and tourism marketing strategies really need to catch their eye. By using professional ...

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With so many travel and tourism marketing strategies out there, which ones work best? Potential customers are given so many options, it has become more of a challenge to stand out with digital marketing in the tourism industry. To get in front of those viewers, your travel and tourism marketing strategies really need to catch their eye. By using professional video production, digital marketing strategies and hospitality social media marketing, you can watch new customers pour in the door. Let’s break it down a little further and view some tourism marketing campaign examples.

travel and tourism marketing strategies

Show Them Around

One of the huge benefits and reasons for tourism marketing is showing customers your business. Give them a glimpse of the experience you have to offer, all at their finger tips. Professional video production at Epic is the perfect way to give captivating visuals that create a longing to be there. With drones and 360 videos, the possibilities are truly endless.

In the decision-making process, good video marketing is what will set you apart from others. Images and text are needed, but in an industry with travel and tourism, video gets customers through the door. Whether it’s a restaurant, resort or anything else, Epic Productions has the team and equipment to make the best travel and tourism marketing strategies for you. Professional video production is our speciality and we’ve done work with industries of all shapes and sizes.


travel and tourism marketing strategies
travel and tourism marketing strategies

Be The Top Pick

Be the top pick out of all your competitors with strategic digital marketing. When in a new place, the first thing tourists will turn to is their phones to find the best places around. So how do you grab the attention of those potential customers? The simple answer: utilizing digital marketing in the tourism industry.

With a combination of a mobile-optimized website, targeted online ads and tourism marketing videos, customers are sure to find you quickly. Epic’s digital marketing team uses location targeting, perfect for travel marketing. That way when people are near your business, you’re easy to find. So long the days of customers passing you by!

Engage and Connect

The next best way to execute travel and tourism marketing strategies is by engaging with your audience. This means utilizing social media to not only advertise but to connect with customers. Building a social media marketing strategy is a great way to increase your audience. Create buzz around your business with online campaigns, social media videos, and by interacting with followers.

But wait there’s more! Social media platforms are the perfect spot to share short videos of your business. Epic knows just how to craft the perfect social media marketing videos to show personality and increase followers. From restaurant marketing strategies, to hotels and more, we are here to help.

travel and tourism marketing strategies

More Travel and Tourism Marketing Strategies

As we know, every business is different. There are so many aspects to the tourism and travel industry which makes the marketing a fun challenge. Luckily, the Epic team has experience all across the map. Watch more of our hospitality videos and get a glimpse of the professional video production that makes us one of the top production companies in Arizona. Give us a call and we’ll get started on a completely customized marketing plan just for you!

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Top 4 Digital Marketing Trends for 2019 https://epicproductionsllc.com/digital-marketing-trends/ Mon, 28 Jan 2019 17:00:53 +0000 https://epicproductionsllc.com/?p=14125 2019 is finally here and it’s time to dive into the digital marketing trends to look out for this year to stay ahead of the competition! Keep your marketing strategies fresh and up-to-date with the latest digital marketing trends and watch your online presence increase along with your sales. As online marketing trends are always changing and evolving, the way ...

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2019 is finally here and it’s time to dive into the digital marketing trends to look out for this year to stay ahead of the competition! Keep your marketing strategies fresh and up-to-date with the latest digital marketing trends and watch your online presence increase along with your sales. As online marketing trends are always changing and evolving, the way to reach your audience must keep up. With video marketing, mobile-optimized content, influencers and personalized marketing content, you are sure to be at the top of your game. Now, let’s take a closer look at each of these trends that are booming in the digital marketing world!

digital marketing trends

Video Marketing

digital marketing trends

First off, video just isn’t optional anymore! 73% of all Americans are on YouTube meaning that you must be thinking of ways to utilize video content in your marketing efforts. Video production is a digital marketing trend that doesn’t seem to be slowing down at all either. In fact, by 2021, 82% of all traffic will be video. Stay in the game by incorporating website video production, social media video, and different types of online video advertising to your advertising strategy.

Additionally, there are many different videos to choose from, so you might be wondering what type of video works best for your company as well as questioning the video production costs. Well, we are here to help! At Epic, we prioritize our clients with full transparency, specializing in professional video production to optimize online traffic and increase audience counts. In other words, we got your back from start to finish.

Video Optimization

There are
0
million people watching video on Facebook daily
The average user spends
0%
more time on a website with video
Video drives a
0%
increase in organic traffic

Next, another digital marketing trend that continues to be necessary is optimizing your content for mobile devices. Cell phones are increasingly popular which therefore means more and more customers are exploring businesses with the touch of a button. Social media content and email newsletters should all be mobile-optimized. Don’t let poor formatting or broken links stop viewers from engaging with your company!

Don’t Forget!

Also, keep in mind that mobile-optimizing is important when integrating video onto your site and platforms. Video advertising needs proper formatting to fit the various online channels. As mobile devices gain popularity, so do vertical videos and shorter length videos, especially on social media. Successful marketing strategies are integrated across platforms and available on all devices.

Mobile-Optimized Content

digital marketing trends
0%
of internet users own a smartphone
Users spend
0%
of their media time on smartphones
0%
won't recommend a business with a poorly designed mobile site

Influencers

digital marketing trends

Influencers have always been around in one way or another, but their role in digital marketing services continues to grow at an accelerated rate. The power of word of mouth and recommendations is unmatchable. Plus, it’s hard to obtain organically, so influencers are a way to get your business out there in a more authentic way. Influencer marketing is the best way to reach a large network of people as ‘this network’ has chosen to follow the influencer who is promoting your product or service.

Influencers in Action

Social media platforms and YouTube are where influencers reach the largest audience. Digital marketing is built on communicating through these online platforms. Luckily, that’s what influencers do best. Partner with influencers to make product demo videos, promo videos or to get your products featured on other pages. As a result, this strategy is a sure way to boost traffic.

0%
of consumers depend on influencer recommendations
The influencer industry is expected to reach
$0 billion
by the year 2020
influencer marketing is
0x
more effective than traditional methods

Lastly, the content! Make your digital marketing content specific to your audience in order to really get noticed. Technology is on our side in that it’s becoming easier to connect with your customers. Whether it’s a customized email subject line or targeted ads from past purchases, personalizing your content is a digital marketing trend that will increase peak interest. Personalized content works so well because, in short, customers want to feel heard.

Implementing It…

There are many strategies available for customizing digital marketing tactics. For instance, digital marketing ad targeting is a great way of tailoring content to specific users. YouTube ad targeting is one of the most effective ways to reach your audience and increase conversion rates. If you’re not sure where to start, Epic is here to not only help create your content, but also get it in front of the right people and increase views. Our digital marketing specialists constantly track online marketing trends to optimize the success of your marketing campaigns.

Personalized Content

digital marketing trends
Marketers see a
0%
increase in sales when using personalized experiences
personalized emails get
0x
higher open rates
0%
of users say personally relevant content increases their purchase intent
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    Video Marketing

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    Mobile-Optimized Content

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    Influencers

  • Connector.Connector.

    Personalized Content

Keeping Up With Latest Digital Marketing Trends

So let’s try out these digital marketing trends in your online advertising strategy. With captivating video optimized for mobile, promoted by influencers and made personal to your audience, you’ll see an increase of viewers and revenue. Epic has many digital marketing services that can help you reach these goals.

Though, as the year goes on, the latest digital marketing trends are sure to change. Subscribe to our email list and YouTube channel to stay on top of the latest online marketing trends. Then, meet our team and let’s get started on your next digital marketing strategy!

LET’S GET STARTED

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Best Restaurant Marketing Strategies https://epicproductionsllc.com/best-restaurant-marketing-strategies/ Tue, 22 Jan 2019 18:45:41 +0000 https://epicproductionsllc.com/?p=14152 The restaurant industry has always been very competitive which makes the need for unique restaurant marketing strategies so vital. With so many options available, make your business the talk of the town with our restaurant marketing ideas that will allow you to stand out amongst the competition. Using professional video production and digital advertising with us at Epic, one of ...

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The restaurant industry has always been very competitive which makes the need for unique restaurant marketing strategies so vital. With so many options available, make your business the talk of the town with our restaurant marketing ideas that will allow you to stand out amongst the competition. Using professional video production and digital advertising with us at Epic, one of the top video production companies in Arizona, you will see an increase of customers walking through your doors. Epic has worked with many clients in the industry, so if you need videos for social media advertising or for your website, we have you covered. Every restaurant is unique, which means your individual marketing strategy must be too. Take a look at these creative restaurant marketing strategies and ideas put into action with past clients.

Restaurant Marketing Strategies


Rehab Burger Therapy

One of our more recent projects was with Rehab Burger Therapy, a popular burger joint with locations in Scottsdale, Tempe and Phoenix. Our goal while developing this restaurant marketing strategy was to show off their fun, relaxed atmosphere and award-winning food. This 30-second video is ideal for social media advertising as well as YouTube marketing. When marketing on both platforms, short, bite-sized videos are key. Also, this video can be used in many other digital marketing platforms as well like their website. Video is the perfect way to show items on the menu, giving viewers an experience before even stepping in the door.

Fat Ox

For every restaurant marketing video, we consider the specific goals and attributes of the business. With Fat Ox, we focused on the craft of the food as it’s a chef-driven restaurant. In addition, the owner and chef himself spoke about the restaurant and what makes it so special. Paired with professional video production visuals, this restaurant marketing strategy reaches their audience perfectly. Along with a glimpse of the restaurant, we also look into the process of preparing meals and get a behind the scenes look in the kitchen. This restaurant marketing video captivates viewers instantly with the art and attention that goes into every plate.

Craft 64

Another restaurant marketing idea is from our client Craft 64. They are a local beer, wine and pizza joint and had a vision to really capture their laid-back vibe. As a local Scottsdale eatery, the restaurant promotion idea and approach centered around their local ingredients and large selection of beers. Then, to gain rapport, Craft 64 highlighted reputable reviews and awards they’ve received. This restaurant marketing strategy is helpful for small or new restaurants looking to gain traffic from locals. The best restaurant promotional videos are versatile and can be promoted on many different digital marketing platforms, reaching the largest audience possible.

EVO

Next, this restaurant marketing idea takes viewers on a date night at EVO. Here we focus more on the experience of enjoying a romantic night at this restaurant and the impeccable ambiance they provide. Whether it’s a night on the town or date night for two, EVO is the place to go. From the cozy Italian atmosphere to the mouthwatering food selection, this style of marketing is sure to entice new customers. As a full-service video production company, we not only create captivating videos, but strategically place them online in front of the right viewers and target audience.

Old Town Tortilla Factory

For Old Town Tortilla Factory, our professional video production team created this promotional video to showcase the many aspects of the restaurant. To reach their audience, the restaurant marketing strategy was to highlight the unique cuisine and cozy location. Video marketing is the perfect way to show their large patio that’s great for parties all year round. The goal of the video was to entice customers and set them apart from competition. Now that they have a video like this, it’s easy to promote their incredible outdoor patio, signature margaritas, and one-of-a-kind service.

Epic’s Professional Video Production

These are some of the many examples on how to improve your restaurant marketing strategy through video. Professional video production is the perfect way to catch the eyes of potential customers. The Epic team does it all, from start to finish. From the initial concept and storyboarding to production and digital marketing, we do it all! Take a look at past examples of our work with industries of all types and sizes.

What does your next video project look like? Let us know and let’s get started on it!

LET’S CHAT

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Integrated Digital Marketing Case Study https://epicproductionsllc.com/integrated-digital-marketing-case-study/ Wed, 12 Dec 2018 17:50:49 +0000 https://epicproductionsllc.com/?p=14014 An integrated digital marketing strategy is a process designed to ensure that all messaging and communication strategies are consistent across all channels. This digital marketing case study highlights the results when the brand is centered on the customer. Unifying different marketing methods creates a one-to-one experience. We not only update the website and social media channels, but also create video ...

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An integrated digital marketing strategy is a process designed to ensure that all messaging and communication strategies are consistent across all channels. This digital marketing case study highlights the results when the brand is centered on the customer. Unifying different marketing methods creates a one-to-one experience. We not only update the website and social media channels, but also create video content and professional photography that provides a personal tone.

The demographic who is most engaged by these methods are Gen X and Baby Boomers. Check out the results accumulated from a unified and seamless experience we created for Pathways Assisted Living.

0%
research online first

0%
are on Facebook

0
hours of video watched weekly

Digital Marketing Case Study Overview

First, let’s take a look at the demographics that assisted living homes are marketing to. The majority of customers are looking for their parents, which would make them in Gen X and some in the Baby Boomer generation. A common misconception of this age group is that they aren’t digitally savvy. But, in fact, they are almost the ideal online user!

Customers in this demographic spend a considerable amount of time on the web. Additionally, they spend longer times on website pages than others. They take their time absorbing content, which means your website, social media and other digital assets can’t go ignored! These digital marketing services are a must-have in today’s market and digital age. Traditional marketing is still valued by these consumers as well, but won’t be effective on its own. In this digital marketing case study, we start at the customer, then look into how to incorporate web and video to increase views and website visits.

OBJECTIVE

First up in this digital marketing strategy was to focus on realigning the brand to the right market. Additionally, the objective was to revamp digital assets to ensure that the brand was accurately represented and appealing to the customers. By creating a mobile-friendly website paired with engaging content, viewers are more easily turned into customers. Understanding these goals before strategizing further allows us to look at the big picture and leads to higher success for the company and customers.

UPDATED BRAND

Taking the existing brand elements, but presenting them in an updated and modern fashion.

ENGAGING CONTENT

Adding new, high-quality photo and video which provides a professional appearance.

INCREASED AUDIENCE

Utilizing digital marketing strategies to optimize the reach and target new customers.

GOALS

Website

  • Launch mobilized version of website to accommodate mobile searches and social media
  • Incorporate SEO strategies to optimize visibility online
  • Modernize website elements to increase viewer time spent
The Term Assisted Living is Searched
0
A Month Across the US

Photo and Video

  • Highlight facilities and services through enticing video
  • Update layout, making a user-friendly experience
  • Curate creative content to incorporate into website and social media
video Increases leads up to
0%

Online Advertising

  • Segment Campaigns to target In-Market audiences
  • Retarget website visitors via social media, through events
  • Create “Call Only” ads, generating immediate phone calls that increase leads
mobile devices are responsible for
0%
of all senior living searches
digital marketing case study

RESULTS

After implementing these digital marketing strategies, we saw positive results on all accounts. First, the website was designed specifically for the customer. By targeting popular pages and an easy interface, we saw an increase in page visit time. Then, we included video into the homepage, since landing page videos are proven to increase conversions by up to 80%. Next, taking these updated digital marketing ideas, we targeted customers through Google Ads and instantly saw an increase in visitor duration and engagement.

BEFORE

digital marketing case study

AFTER

digital marketing case study
Mobile Website Speed Increased
0%
New Users to Website Increased
0%
Time spent on website increased
0%

This digital marketing case study goes to show that above all else, your online strategy goes the furthest. Take advantage of the attention span Gen Xers have when on the web by incorporating engaging content into your digital strategy. Websites and video go together like peanut butter and jelly; both are good but are better together! From start to finish, the Epic Productions team is here to execute a holistic approach to communication through a cohesive digital marketing strategy.

Your Turn!

Don't wait to get started on your company's digital marketing strategy! Get a free quote from us today.

Build Your Digital Strategy

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Social Media Recruiting Examples https://epicproductionsllc.com/social-media-recruiting-examples/ Thu, 15 Nov 2018 23:51:15 +0000 https://epicproductionsllc.com/?p=13956 Recruiting qualified employees can be a challenge for just about every industry. While there are many platforms, social media recruiting proves to be the most effective. Combined with a mobile site and quality content, social media recruiting techniques appeal and reach your market directly. There are many benefits of social media recruiting. Social media recruiting strategies allow for bold, unique ...

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Recruiting qualified employees can be a challenge for just about every industry. While there are many platforms, social media recruiting proves to be the most effective. Combined with a mobile site and quality content, social media recruiting techniques appeal and reach your market directly. There are many benefits of social media recruiting. Social media recruiting strategies allow for bold, unique messages to tons of viewers without breaking the bank.

Why social media recruiting?

First, we know that Social media recruiting techniques are sometimes approached skeptically because the ROI isn’t always clear. Yet when looking for employees, Epic’s social media recruiting techniques are proven to increase applications. In the US alone, 77% of the population has at least one social media platform. This means with a click of a button you can reach far more people for less money than traditional recruiting. Additionally, people want to see authenticity of a company and social media strategies allow you to do just that.

Through an integrated social media recruitment strategy template, we grab the viewer’s attention instantly. What are the key ingredients? Social media videos, professional photography, a mobile optimized website and a targeted digital marketing plan. Let’s look at some social media recruiting examples and see the results we got. Check out the numbers below that show the success of our campaign after just one month!

Applicants increased
0%
Acquired
0
Users
Gained
0
Applications

Social Media Videos

The easiest way to grab attention on a social media feed is through video and images. Video is shared up to 1,200% more than images and text combined, which means more organic engagement on your content. Epic Productions stays updated with all the latest video marketing trends so that your content is sure to be on top and getting followers engaged.

Then, show off your facilities, department culture, mission and work ethic in a sharable video series. Check out this example of a social media recruiting video where we found a fun and creative way to recruit police applicants!


Professional Photography

Next up, the visuals! Social media recruiting best practices include professional, eye grabbing photography. The visuals of your company will be one of the first impressions with your customers and potential applicants. Make sure you put your best foot forward with Epic’s social media recruiting techniques. Our team of photographers and our award-winning art team only produces the best work for our clients.

social media recruiting examples

Mobile Website

social media recruiting examples

Lastly, your website should be the hub of your recruiting marketing strategy. This is where you’ll funnel audiences from all other platforms which is why it’s necessary that your website and campaigns are optimized for mobile. Approximately 60% of job seekers start their search via smartphones and tablets, so you want to make sure the experience is just as good on those devices.

Epic experts build websites from scratch to fit your exact needs. Let your company shine through a modern, engaging website and watch your applicant numbers soar.

Digital Marketing

Once you have a good inventory and presentable brand, get it in front of the right people, around the clock, for pennies. This is where you can see a direct ROI on your social media and digital strategies. Epic’s digital marketing team knows exactly how to make your social media recruiting strategies worth while.

We got you covered…

Social media recruiting strategies that work best are cohesive and integrated across platforms. Luckily, Epic is a full-service production company that builds recruiting marketing plans from top to bottom. You get one team handling all aspects to ensure the highest quality possible. So, reach out to our team today and let’s start building your social media recruiting strategy.

Let’s Talk Shop

  • Connector.

    Full Service Video Production

    Start with a captivating video that encompasses your company to catch the eye of potential recruits on social media.

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    Photography

    Next, build an inventory of high quality photos to show company culture and professionalism.

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    Web Design

    House all of your content in one, mobile friendly website that drives visitors to the application process.

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    Digital Marketing

    Finally, use strategic digital marketing practices to increase your reach and online presence.

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Inexpensive Small Business Marketing Ideas | Optometrist Case Study https://epicproductionsllc.com/inexpensive-small-business-marketing-ideas/ Tue, 06 Nov 2018 17:22:23 +0000 https://epicproductionsllc.com/?p=13863 Marketing for small businesses can be challenging, there are so many options yet so little budget. The most inexpensive small business marketing ideas are those that serve long-term. This is where digital marketing comes into sight. Just as the eye has serval components that all serve an important purpose, so does digital marketing. In this marketing case study we highlight ...

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Marketing for small businesses can be challenging, there are so many options yet so little budget. The most inexpensive small business marketing ideas are those that serve long-term. This is where digital marketing comes into sight. Just as the eye has serval components that all serve an important purpose, so does digital marketing. In this marketing case study we highlight how a website and video campaign established a cost effective online marketing strategy.

OBJECTIVE

This small business marketing idea for a locally owned and operated optometrist was designed with the consumer in mind. Creating a mobile-optimized website with creative content and advertising strategies to guarantee a smooth user-flow and sales funnel. Each goal serves an important role in the overall success of their marketing efforts. Before diving in, getting a clear understanding of their goals helps develop a strong foundation to build upon. This allows us to design a unique marketing strategy that will stay ahead of their competition and get more patients in the door.

  • Connector.

    Rebranding

    Establish brand identity while strengthening online reputation and presence.

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    Relevant Content

    Produce and curate content that’s suitable for all online platforms and to be used in store.

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    Brand Awareness

    Develop an online strategy to reach target audience and draw in new customers.

GOALS

Website
  • Create a mobile-optimized and user-friendly website.
  • Implement effective SEO strategies for optimal visibility.
Blogging
  • Curate blog content based on keyword search trends.
  • Blog once a month utilizing key SEO measures.
Video Content
  • Produce an animated video showcasing eye care services.
Social Media
  • Post 2 times a week and actively engage on all platforms.
Email Marketing
  • Send out monthly newsletters promoting specials and blogs.
Google Advertising
  • Create an inexpensive marketing strategy to reach new patients and retarget users who have been to the site in the past.

RESULTS

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    Mobile-Optimized Website

    No matter what industry you’re in, your website is the hub of all communications. For this local optometrist, Epic helped generate 188% new leads to the website.

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    Blogging

    In order to be the expert in your field, you have to be the expert online too. By writing blog content that answered the questions potential patients are asking, we increased organic traffic by 5,000 users per month.

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    Video Content

    Video content is taking over online content and by producing an animated video showcasing their products and services, over 12,000 views were generated.

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    Social Media

    The best way to keep the conversation going is through social media outlets. Through consistent posting, they gained over 2 million impressions.

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    Google Advertising

    With a unique marketing strategy in place, this eye care practice increased patient forms by 16% compared to 2017.

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    Email Marketing

    By sending out monthly emails, brand recognition and users to the specials page were increased by 80%.


inexpensive small business marketing ideas

A website, email campaigns, blogging and social media are just a few inexpensive small business marketing ideas that strengthen brand awareness. Being a diverse video and digital marketing agency, our client base covers local mom and pop shops to large corporations nationwide. Without proper execution and consistency, results like these aren’t easy. Luckily, we have a team of digital marketing and video production experts that know just how to create lasting, effective content. Take a look at the many video production services we offer and imagine the possibilities! Reach out to us today by filling out the form below to start growing your business.


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How to Increase Your YouTube Views: 10 Tips on Video Optimization https://epicproductionsllc.com/increase-youtube-views/ Mon, 24 Sep 2018 13:18:45 +0000 https://epicproductionsllc.com/?p=13662 Have you ever made a video and uploaded it to YouTube but then not know where to go next? If you’re wondering how to increase YouTube views and subscribers and want to prevent your videos from collecting dust on YouTube, we’re here to help. There’s nothing worse than spending time and money on an amazing video production that not enough ...

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Have you ever made a video and uploaded it to YouTube but then not know where to go next? If you’re wondering how to increase YouTube views and subscribers and want to prevent your videos from collecting dust on YouTube, we’re here to help. There’s nothing worse than spending time and money on an amazing video production that not enough people will see. Luckily, the Epic team is here to help you generate the most views on the second largest search engine in the world, YouTube.

Optimizing your online content is the secret on how to increase YouTube views by yourself. According to YouTube Search and Discovery, up to 400 hours of video are uploaded to YouTube every minute. Not only does this mean your video content needs to stand but it needs to be easy to find and the topic should be highly searched. It’s important to strategize your video marketing to gain popularity on your YouTube channel. So, let’s start brainstorming by understanding what topics per industry people are searching. Then, we’ll dive into the top 10 tips for how to get views on YouTube fast.

 

increase your youtube views

Depending on the consumer buying cycle, the key is to join a conversation instead of interrupting. This means creating content that addresses the questions that consumers, members, parents, students and patients are searching. Great video content doesn’t just mean testimonials or interviews. Mixing up a message with animated explainer videos can literally illustrate an answer to a question. Also, 360º videos and virtual reality add a competitive advantage. The objective is to be the expert of the questions they are seeking answers to, doing so will rapidly increase YouTube views and brand visibility.

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    Automotive

    Great video content for the Automotive Industry is car comparisons. A great opportunity to be bold and highlight how one brand offers more than another is when potential customers are in the beginning of their research.

  • Connector.

    Financial

    The Financial Industry can benefit from “How To” and explainer video content. This includes short videos that answer frequently asked questions or highly searched queries. For instance, “When should I refinance?”, “What is an equity loan?” or “How much should I save for retirement?”.

  • Connector.

    Educational

    Testimonials are great video content for learning programs and private education. This includes individual perspectives from parents, students and teachers alike. “What are the best schools?” is frequently searched, a video that answers this question is key.

  • Connector.

    Medical and Healthcare

    The Healthcare Industry can benefit from video content that fully illustrates the care and compassion that patients will receive. In addition, it’s crucial to include an overview of facilities and technological advances, reassuring patients and their loved ones that they are in capable hands.

1. Research Like-Videos

increase your youtube views

To increase YouTube views, first consider the likeliness of your video being suggested off other videos. Researching is key, do some digging on others in your industry with similar content as yours. This will give you an idea of what keywords are popular and who is watching them. If you can get close enough to popular competitors, your video will ideally pop up in front of relevant viewers and increase subscription rates.

2. Organize Your Playlists

increase your youtube views

You will eventually have a collection of videos for your channel which means more videos to sort through. Make it easy on your viewers and subscribers by making categorized playlists! This organizes your videos by theme or topics, and will create a more pleasant experience. You want the playlist categories to be broad enough to house a handful of content depending on the number of videos you have. By grouping similar videos, people will be more likely to watch more than one, helping increase YouTube views one video at a time.

3. Choose Climatic Thumbnails

increase your youtube views

Think of the last time you were browsing on YouTube. Why did you click the videos you did? The first reason is most likely because of the thumbnail used on the video. This little image serves as a preview to the video, so it should be interesting enough to peak curiosity and entice viewers to click.

4. Optimize The Title

increase your youtube views

The second most common cause for clicking is the title of the video. Not only does it need to be descriptive, but utilizing specific keywords relevant to your content will get your video in front of the right viewers. Use SEO tactics and tools to discover what words are used most frequently and work them into a catchy title for your videos.

5. Utilize Tags

increase your youtube views

Tags are a great way for people to find your video and to know what they’ll be watching. These tags should be consistent with the topic of your videos, but you can cast a wide net to increase YouTube views. These aren’t previewed to viewers, so don’t be afraid to be repetitive. The more you utilize keywords and key phrases here, the more likely your video will show up. Tags help flag people searching for like topics.

6. Build A Strong Description

increase your youtube views

Your video description serves a very important role and holds a ton of opportunity. Not only will this allow viewers to learn more about your company, but it can also drive customers to your site. Additionally, just like most features in YouTube, your description is used for video searching. YouTube will analyze the words you use in your description to serve viewers the right content. Less is more, in one to two paragraphs write a strong, detailed, and keyword heavy description to drive people to your channel.

7. Don’t Forget A Call-To-Action

increase your youtube views

Like we mentioned previously, the description is a great place for a call-to-action. This means asking viewers to act after watching your content. Examples include visiting a website, buying items, following on social media or visiting your channel. Link your viewers to relevant content about your business and mission to allow them to learn more.

8. Transcribing Videos

increase your youtube views

Like Google crawling your website to serve relevant content to users, transcribing your videos works in the same fashion. Utilizing highly searched keywords and key phrases in your video is crucial, but transcribing them will help double your chances of being seen.

9. Add Cards

increase your youtube views

Cards are a great way to leverage your popular videos to help drive viewers to more related content. These pop up at the top of the video in the right-hand corner as they are watching, suggesting another video or playlist. Add relevant links to your videos and make sure they have catchy, clickable titles. This will encourage viewers to explore your channel and increase subscriptions.

10. Featured Video

increase your youtube views

Your featured video is the first thing people will see when visiting your channel. This should be relevant to the mission of your brand and serve as a welcome video on your channel. There can be many reasons for a featured video and it might depend on your goals. Choose one that is eye-catching and intriguing to keep visitors on your channel longer! The more time spent on your channel, the more you’ll increase your YouTube views.

Watch Our Example Video Here!


While there are lots of things you can edit and change to increase YouTube views and subscriptions, it’s not an exact science and you have to be patient. Results won’t always happen overnight but it will get easier as you go! Much like a diet, consistency is key. Epic has a full staff of talented video production and digital marketing experts ready to help. From pre-production to going live, we’re a full-service production company ready to bring your next project to life!

Let’s Get Started

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Casting Extras for Corporate Video Production https://epicproductionsllc.com/casting-extras/ Thu, 30 Aug 2018 20:33:55 +0000 https://epicproductionsllc.com/?p=8539 Epic Productions is casting several extras for a series of commercials for a local credit union in the valley! We are looking for 10-15 children ranging in ages from six to ten years old, 3 adults between the ages of 30-40, and 15-20 people between the ages of 18-60 with dogs. This video production will take place September 10th, 11th, ...

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Epic Productions is casting several extras for a series of commercials for a local credit union in the valley! We are looking for 10-15 children ranging in ages from six to ten years old, 3 adults between the ages of 30-40, and 15-20 people between the ages of 18-60 with dogs. This video production will take place September 10th, 11th, 12th, and 13th. All roles are non-speaking.

Please submit for casting if you fill the roles available. This is NOT an open casting call, please email submissions only. Check out a behind the scenes look at another video Epic produced below!

Roles Available

Non-Speaking Lead Roles:

  • 3 Male + Female Parents (ages 30-40)
  • 10-15 Male + Female Children (ages 6-10)
  • 5 Male + Female Young Adults
  • 15-20 People with Dogs (ages 18-60, for September 11th from 6AM-10AM)

When: September 10th, 11th, 12th, and 13th

Where: Phoenix + Scottsdale

Compensation: DOE

Submit for Casting

  • Send To:  Casting@EpicProductionsLLC.com
  • Subject Line: Casting Extras
  • Current Photos:  One full body photo and one head shot (NO SELFIES)
  • Name: First and Last
  • Phone Number(s): Best number to reach you at 10AM–4PM, including area code.
  • City: 
  • Age: 
  • Height:
  • Weight:

 

Stay Up-to-Date with Casting Extras and Auditions

If this casting opportunity doesn’t fit your schedule, no worries! Connect with us on Facebook, Twitter or Instagram as we expect to post additional casting opportunities throughout the year.

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Happy 14th Birthday Epic! https://epicproductionsllc.com/arizona-video-production-company/ Thu, 30 Aug 2018 19:58:45 +0000 https://epicproductionsllc.com/?p=13655 Epic Productions turns 14! As the number one Arizona video production company, we have had the privilege to work with businesses across the nation. Epic Productions has had fourteen memorable, exciting and fun years under our belt. Though, we would not be where we are today if it weren’t for our clients! In industries of all types, we have had ...

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Epic Productions turns 14! As the number one Arizona video production company, we have had the privilege to work with businesses across the nation. Epic Productions has had fourteen memorable, exciting and fun years under our belt. Though, we would not be where we are today if it weren’t for our clients! In industries of all types, we have had the opportunity to work with hundreds of clients from all over in the past 14 years, and counting! Every project, client, road trip, blooper and photoshoot has made us into the company we are today. Let’s take a look back at some of our biggest projects and our favorite moments as a film production company.

What’s it like working for an Arizona video production agency like Epic? Let’s find out! We asked the team about some of their favorite memories…

“My favorite saying is, ‘Filmmaking is the chance to live many lifetimes’ and it is so true. Here at Epic we work with all kinds of industries; tech companies, restaurants, police departments, banks, sporting events, etc. I love learning about other people’s professions and why they’re passionate about their job.” – Marteen Cleary

“We’re lucky to get to travel to so many places and meet people from different industries. We’re always learning and exploring more!”


“I secretly love crazy early call times!”


“My all-time favorite project was the Odysea In The Desert. With so much going on there, it was a crazy fun few days on set. Of course, spending the day at the aquarium didn’t hurt either.”

arizona video production company
arizona video production company
arizona video production company

“Throwback to when it was my week working at Epic and I traveled to California for a video shoot for Arizona Federal. I suppose the best way to get acquainted and learn is from diving right in… and it was the absolute best way to start my Epic career. That’s what’s so fun about working here. There is always something exciting going on and no two days are alike. It keeps me on my toes!” – Andrea Fogle

arizona video production company

“My favorite Epic project was when we did this project for EZ Shovel where we dumped 10 tons of snow on a house.”

arizona video production company

“Coolest behind the scene moment? Working on set with Kurt Warner.”

arizona video production company

“My favorite part about working at Epic is that almost every day we do something different!”

arizona video production company

A huge thank you to everyone who has been a part of the Epic family. We have had many successes and met numerous inspirational companies. We are looking forward to a number of years to come being an Arizona video production agency serving people across the US, both established clients and new. Take a closer look at our fabulous team and the many other projects we’ve worked on that weren’t mentioned here. If we haven’t had the pleasure of working on a project with you yet, contact us about your next project and let’s get started!

CHECK OUT MORE OF THE PROJECTS WE LOVE

NEED AN EPIC ?

GET A QUOTE

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