SENIOR LIVING MARKETING

PATHWAYS ASSISTED LIVING

As a professional video production agency, we work with senior living facilities to create assisted living marketing ideas that work. We helped design a marketing plan for senior apartment communities that includes video, custom photography, and a brand new website. With the high demand for assisted living communities, it’s important to strategize your marketing efforts for senior housing. When crafting a senior living advertising strategy, it’s crucial to take into account all the elements you will need for a successful campaign. A video, photography, mobile-optimized website, and many other factors that help complete the big picture. The video serves as a marketing tool for social media, website content, and YouTube video advertising. In addition, having multiple lengths of the same video allows for easy placement on all platforms. The custom photography ties the brand together with images across the website and other platforms. And lastly, a mobile-optimized website that has clear navigation helps in an easy research process for future residents.

Assisted Living Marketing Video

Pathways needed a senior living marketing campaign that not only addressed the many offerings at their community but stayed true to their mission. By allowing residents to feel at home and providing quality care and service, Pathways Assisted Living offers something special. We wanted to show every single aspect of their one-of-a-kind community. The video and custom photography shows transparency and the mood of their community. Also, it shows all the amazing things to look forward to when living there. Having video and images that express compassion and evokes emotion allows people to connect with a brand.
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At Epic, we offer full service video production. This means we assist throughout the entire process from pre-production to the finishing stages and placing your content online with a unique digital marketing strategy. Through constant communication and one point of contact guiding you along the way, we pride ourselves on a smooth video production process. Reach out to the Epic team today! Learn how we can help transform your senior living marketing efforts.

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