In 2010, a Microsoft study published their findings on the shrinking attention span of humans. The results were shocking. Two decades before, the average attention span was approximately 12 seconds; now, researchers estimate our attention spans run around 8 seconds in longevity– about the same as a goldfish. What does this mean for marketing and content creation? Compelling, creative, short, …
How To Choose The Right Video Production Company
You’re on the hunt for a video production company that can produce an engaging video that will encourage your customers to convert, right? No doubt this factor should be on your checklist as you’re finding the right video production agency to hire and work with. Investing time and money into a video production project shouldn’t be taken lightly. However, there …
How To Create 360 Degree Videos
Here at Epic, one of our specialties is filming and producing 360 video production content. 360 video production, in short, is a choose-your-own adventure experience. This means you, your crew, your equipment, and everything else that’s in frame has the capability of being captured on camera. In addition, having a team of professionals produce your 360 video can make all …
Does Length Make A Difference In Your YouTube Video Advertising Efforts?
A seriously debated question for all producers; when it comes to YouTube video advertising, does the length make or break your video ad? How quickly can you captivate your audience? If it’s too long, will it begin to bore a viewer? It’s said that to really capture your audience’s attention, you should do so within 6-10 seconds in order to …