In 2010, a Microsoft study published their findings on the shrinking attention span of humans. The results were shocking. Two decades before, the average attention span was approximately 12 seconds; now, researchers estimate our attention spans run around 8 seconds in longevity– about the same as a goldfish. What does this mean for marketing and content creation? Compelling, creative, short, …
Leveraging Video to Enhance Your Social Media Marketing
Marketing today is currently being driven by content. Every brand that you know and see is throwing content your way. From product content, service product, to company stories, many businesses utilize content for their social media campaigns. As time progresses, content driven marketing is set to get more pronounced. Video is the medium that is undoubtedly dominating the social media …
How To Create a Marketing Strategy Post COVID-19
With so much changing in the world, day by day and even minute by minute, sticking to the marketing plan you created for 2020 might seem far-fetched. You’re not alone and in fact, following that marketing strategy you created by the book probably isn’t the best approach. If there is anything we’ve learned during the coronavirus pandemic, it’s that things …
8 Video Production Ideas and Tips for 2020
Looking for innovative video production ideas for the new year? Now is the time most organizations are reworking their marketing strategies and searching for creative video production ideas to help their businesses succeed! The online marketplace continues to grow, making it more important to stand out from the crowd. The best marketing strategies of 2020 involve many different types of videos. …
How To Maximize Your Video Content
Searching for a trending marketing opportunity to increase brand awareness, educate new clients, and tell your story visually? We’ve got you. Video content is one of the best additions to your overall marketing strategy for numerous reasons. In fact, according to HubSpot, 81% of businesses use video as a marketing tool and this is up from 63% over the last …
Marketing Intern | Gain Real World Experience
Epic Productions is a Phoenix video production company seeking a Marketing Intern to learn from the best. We specialize in 360° video, commercial video production, and digital marketing services. Additionally, in our 15 years of experience, we have created many corporate videos, white board videos, YouTube advertising videos, website design and much more. We take a vision and bring it …
How To Choose The Right Video Production Company
You’re on the hunt for a video production company that can produce an engaging video that will encourage your customers to convert, right? No doubt this factor should be on your checklist as you’re finding the right video production agency to hire and work with. Investing time and money into a video production project shouldn’t be taken lightly. However, there …
Video SEO Guide: How To Optimize Your Videos For Search
Video SEO is the behind the scenes magic that will set your video apart from the rest. You don’t want to spend time, energy, money, and resources on great video production just for a few views, right? In order to maximize views and see a high ROI, you must optimize your YouTube videos to be seen. This guide collects all …
5 Steps To Create A Video Marketing Strategy For Your Business
Creating an effective video marketing strategy can feel like a daunting task. There are many moving parts in any video marketing plan, and when spending time and money on video production, you want to make sure it’s done right. The beauty of a video marketing strategy is that there’s not one size that fits all. Building your company’s brand through …
Landing Page Examples: Do’s and Don’ts For Your Homepage
The best landing page examples are those in which are engaging and user-friendly. The goal is to keep users on your website for as long as possible in hopes of gaining a customer and a conversion. Creative landing page examples typically have captivating content right away like video content and relevant headers. Additionally, your landing page design should be mobile-friendly …
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